Customer feedback
NPS and CSAT that reach the right person
- Post-sale and post-ticket surveys
- Zoho CRM fields for score and segment
- Trigger emails and Zoho Desk tickets
- NPS dashboards and trend reports
Fixed price, agreed in a signed BRD
Zoho Survey partner in the USA · Los Angeles, CA
Ask the right people, at the right moment, and make sure every low score reaches someone who can fix it.
We’re certified Zoho Survey consultants, led from our Glendale office just outside Los Angeles. We set up customer NPS and CSAT surveys, employee pulse checks and market research, then wire the answers into Zoho CRM, Zoho Desk and Zoho People so a score turns into a follow-up, not a spreadsheet. We also move teams off SurveyMonkey, Typeform, Google Forms and Qualtrics.
Advanced PartnerCertified Zoho Survey consultants
01Six reasons, checked against Zoho’s own feature list
Zoho Survey does the survey part well, and then it keeps going. Scores land on the customer record, a bad one can open a ticket, and the reports already know what NPS, CSAT and eNPS are. A single-user plan starts at $25 a month billed yearly, and a three-user team plan at $75. Here’s what people notice first.
Q1 of 6
Zoho Survey calculates Net Promoter Score, employee NPS, CSAT, customer effort score, DSAT and NSAT for you. NPS gets its own meter gauge split into promoters, passives and detractors, and trend reports show how it moves month to month.
Q2 of 6
The Zoho CRM integration can add a lead or contact for each response, or find an existing one by email or phone and update it. That means each customer’s NPS sits on their record, ready for segments and follow-ups.
Pro plan and up
Q3 of 6
Trigger emails fire when a response meets a condition: a thank-you for a 10, a note to the manager for a 3. With Zoho Flow, a completed response can also open a Zoho Desk ticket, so nobody has to watch the inbox.
Q4 of 6
Question, page and answer logic show or skip questions based on earlier answers, and carry forward reuses what someone picked. A detractor gets “what went wrong?”, a promoter gets a review request.
Plus plan and up
Q5 of 6
The offline feedback app runs on iPad and Android tablets in kiosk mode, refreshing after each response. Answers wait in the app and upload when the connection returns.
Basic plan and up
Q6 of 6
AI (now also called SI, super intelligence) is built in. Describe a survey in plain words and the AI Survey Creator drafts it, on every plan. Sentiment analysis and word clouds sort open-ended comments from unhappy to delighted.
02Ask, score, follow up, learn, ask again
A feedback program only works if it goes around. With Zoho Survey connected to your CRM and help desk, the survey goes out on its own, each score is sorted the moment it arrives, the right person follows up, and the trend tells you what to fix before the next round. Scroll, or pick a stop, to follow one sample customer around the loop.
When a job is marked complete in Zoho CRM, Priya Shah gets a two-question NPS survey from your own sending address, with her name already filled in. Email reminders go to people who haven’t answered.
Priya answers 4 and writes that the crew arrived late. Zoho Survey files her as a detractor, the dashboard updates, and sentiment analysis flags the comment as negative.
A trigger email alerts the Tucson service manager. Zoho Flow opens a Zoho Desk ticket with her answers, and her Zoho CRM contact now shows NPS 4 and the tag “At risk”.
The manager calls Priya the same afternoon, books a free re-check and closes the ticket with a note. Promoters from the same week get a review request instead.
The trend report and a Zoho Analytics dashboard show “late arrival” comments clustered in one region. Scheduling changes, and next quarter’s survey shows whether it helped.
Sample customer and data. Your loop would use your own surveys, teams and rules.
03Your answer, our sample report
This is a sample post-service NPS survey with 60 earlier responses already in. Pick a score, answer the follow-up question that appears for your score, and send it. The report recalculates the Net Promoter Score and shows what Zoho Survey would do next with your answer.
Sample report · post-service NPS
What happens next
60 sample responses. NPS is +33: 32 promoters minus 12 detractors, as a share of all answers.
NPS = % promoters (9–10) minus % detractors (0–6). Sample survey and responses only. In your Zoho Survey setup, the follow-up actions would use your own teams, tags and rules.
04Zoho Survey pricing in the US
Zoho Survey has a free plan and four paid plans. Basic is $7.42 a month and comes yearly only. Plus is $25 and Pro is $35 a month billed yearly, each for one user. Enterprise is $75 a month billed yearly and includes three users, with more users at $10 each. The Zoho CRM integration starts on Pro. Tell the picker your headcount, response volume and must-haves to see where you’d start.
Start with
Zoho Survey Free
$01 user · 10 questions and 100 responses per survey
$0 a year
Fine for a quick poll: unlimited surveys, the AI Survey Creator, email distribution and embeds. Ten questions per survey is the catch.
Get this set up| Plan | Billed yearly | Billed monthly | Users | Responses per survey | What it adds |
|---|---|---|---|---|---|
| Free | $0 | $0 | 1 | 100 · 10 questions per survey | Unlimited surveys, AI Survey Creator, email, embed and pop-up surveys |
| Basic | $7.42 | Yearly only | 1 | 12,000 a year | Unlimited questions, offline kiosk app, sentiment analysis, filters, Slack, Shopify and Zendesk |
| Plus | $25 | $35 | 1 | Unlimited yearly · 3,000 a month on monthly billing | Skip logic, SMS surveys, scoring, cross-tab and trend reports |
| Pro | $35 | $49 | 1 | Unlimited yearly · 5,000 a month on monthly billing | Zoho CRM integration, white label, multilingual surveys, webhooks, SPSS export |
| Enterprise | $75+ $10 per extra user | $109+ $15 per extra user | 3 included | Unlimited yearly · 7,000 a month on monthly billing | User management, departments, SSO, audit logs, priority support |
Zoho’s US list prices in USD per month, before tax. Need CRM, Desk and Analytics as well? Zoho One bundles Zoho Survey with the rest of the suite. Building your surveys, triggers and CRM mapping with us is a separate fixed price, written into a signed BRD.
05Zoho Survey vs SurveyMonkey, Qualtrics, Typeform and Google Forms
For a small team running NPS and CSAT, Zoho Survey usually costs less than SurveyMonkey and Typeform, and it doesn’t need a sales call the way Qualtrics does. SurveyMonkey team plans need at least three users. Typeform prices by monthly responses. Google Forms is free but has no NPS report or CRM hand-off. Here’s the side-by-side.
| Survey tool | One user | Small team | What to know |
|---|---|---|---|
| $25Plus · billed yearly | $75Enterprise · 3 users included | NPS, CSAT and eNPS reports built in. Zoho CRM integration from Pro ($35) | |
| SurveyMonkey | See current pricing | $30per user · Team Advantage · 3-user minimum, billed yearly | Well known, with a big template library. Team plans start at three seats |
| Qualtrics | Quote | Quote | Deep research and experience-management tools. Priced through sales |
| Typeform | $28Basic · 100 responses a month | $91Business · 5 users · 10,000 a month | Polished one-question-at-a-time design. Plans priced by monthly responses |
| Google Forms | Includedwith a Google account or Workspace | Included | Fine for quick internal polls. No NPS report, trigger emails or CRM update |
Zoho Survey Enterprise: $75 × 12, three users, unlimited responses on yearly billing. SurveyMonkey Team Advantage: 3 × $30 × 12. Typeform Plus stops at 1,000 responses a month, so it’s Business at $91 × 12.
About Qualtrics and Google Forms: Qualtrics is quoted per contract, so there’s no list price to chart. Google Forms costs nothing extra, and the gap shows up in manual follow-up work.
Where another tool can make sense: a research team running conjoint studies and large panels across countries may need Qualtrics. If a survey is a one-off five-question staff poll, the Google Forms you already have will do. Tell us who you survey and how often, and we’ll be straight about which tool fits.
List prices in USD per month, billed yearly unless noted. SurveyMonkey and Typeform adjust their seat and response tiers often, so we re-check them against Zoho Survey before you commit.
06Switching survey tools
A Zoho Survey migration is a careful rebuild with your history kept. We import or rebuild each questionnaire with its logic, reconnect the contact lists and triggers, keep past results as an archive or load them into Zoho Analytics for trend lines, and switch the links and embeds on a date you pick. Choose where you’re coming from.
Moving from SurveyMonkey? See every Zoho migration →
| In SurveyMonkey | In Zoho Survey |
|---|---|
| Skip logic | Question, page & answer logic |
| Collectors | Collectors, unlimited per survey |
| Custom variables | Custom & respondent variables |
| Contacts | Zoho CRM contacts or email lists |
| NPS question | NPS question with meter gauge report |
| Past results | Archived, or loaded into Zoho Analytics |
| Zapier connections | Native Zoho integrations & Zoho Flow |
Moving from Typeform? See every Zoho migration →
| In Typeform | In Zoho Survey |
|---|---|
| Logic jumps | Page & question logic |
| Hidden fields | Custom variables in the survey URL |
| Recall information | Piping & carry forward |
| Calculator scores | Scoring |
| Themes | Personalized themes & your logo |
| Responses | Archived as CSV, or in Zoho Analytics |
Moving from Google Forms? See every Zoho migration →
| In Google Forms | In Zoho Survey |
|---|---|
| Sections & “go to section” | Pages & page logic |
| Linear scale 0–10 | NPS question with a real NPS report |
| Linked Google Sheet | Google Sheets export, or Zoho CRM |
| Manual follow-up emails | Trigger emails on conditions |
| Quiz mode | Scoring & timer |
| One shared link | Collectors per channel, unique URLs |
Moving from Qualtrics? See every Zoho migration →
| In Qualtrics | In Zoho Survey |
|---|---|
| Survey flow & branches | Page logic & custom scripts |
| Embedded data | Custom & respondent variables |
| Quotas | Survey, collector & conditional quotas |
| Text iQ | Sentiment analysis & word clouds |
| Cross tabs | Cross-tab & TURF reports |
| Data exports | SPSS, CSV and Tableau exports |
07Where your answers go
Zoho Survey integration is what turns a score into a next step. Zoho CRM has a direct connection; Zoho Desk and Zoho People connect through Zoho Flow, which can start a workflow each time a response is completed. Hover a tile to see where each score or response ends up.
08Four projects we do often
Every Zoho Survey implementation gets its own scope, at a fixed price in a signed BRD. Feedback projects we take on tend to look like one of these four. Some are a single NPS survey wired to Zoho CRM. Others are a full customer and employee feedback program with alerts, tickets and dashboards. Once surveys are live, we keep helping with new questionnaires, logic changes and training.
Customer feedback
Fixed price, agreed in a signed BRD
Employee pulse
Fixed price, agreed in a signed BRD
Research & field
Fixed price, agreed in a signed BRD
Migration
Fixed price, agreed in a signed BRD
09Before you send the first survey
Zoho Survey pricing, NPS, CRM integration, offline surveys and moving off SurveyMonkey, answered briefly. Have a survey question we skipped? Bring it to your first discovery call, which is free.
Zoho Survey is Zoho’s online survey tool. It builds customer, employee and research surveys with skip logic, sends them by email, SMS, website embed, pop-up or QR code, collects answers offline on tablets, and reports NPS, CSAT, eNPS and other scores. It connects to Zoho CRM, Zoho Analytics and, through Zoho Flow, Zoho Desk and Zoho People.
Zoho Survey has a free plan. Basic is $7.42 a month, billed yearly only. Plus is $25 and Pro $35 a month billed yearly ($35 and $49 billed monthly), each for one user. Enterprise is $75 a month billed yearly ($109 monthly) with three users, and extra users cost $10 a month each billed yearly. Prices are Zoho’s US list prices in USD before tax. Setting up your surveys and integrations with us is quoted on its own, as a fixed price in a signed BRD.
Yes. Zoho Survey calculates NPS from a 0 to 10 question and shows it on a meter gauge split into promoters, passives and detractors. It also reports employee NPS, CSAT, customer effort score, DSAT and NSAT, and trend reports show how scores change over time.
On the Pro plan and up, each completed response can create a lead or contact in Zoho CRM, or find an existing record by email or phone and update it. You can also send survey links from Zoho CRM emails. We map the fields, add NPS and segment fields to your contacts, and test it with you.
Yes. Zoho Flow can start a workflow every time a response is completed in Zoho Survey, check the score, and create a Zoho Desk ticket with the answers. Trigger emails inside Zoho Survey can also alert a manager the moment a low score arrives.
Yes. Zoho Survey reports employee NPS, and pulse surveys can go to your staff by email on a schedule with reminders. We connect your employee list from Zoho People through Zoho Flow and set filters by department so leaders see their own team.
Yes, from the Basic plan. The offline feedback app on iPad and Android tablets collects answers without internet, can run in kiosk mode that refreshes after each response, and uploads answers when the connection is back.
For a small US team that wants NPS tied to its CRM, Zoho Survey usually costs less. SurveyMonkey Team Advantage is $30 per user a month billed yearly with a three-user minimum, while Zoho Survey Enterprise is $75 a month billed yearly for three users. SurveyMonkey is a solid, well-known tool; if your customers live in Zoho CRM, Zoho Survey is the simpler fit.
Qualtrics is priced by quote and built for large research and experience-management programs. If you run complex academic or global panel studies with dedicated researchers, it may be worth it. For NPS, CSAT, pulse surveys and most market research at US small and mid-sized companies, Zoho Survey covers the need at a published price.
Yes. We import or rebuild each survey in Zoho Survey with its logic, reconnect contact lists and triggers, keep your past results as an archive or load them into Zoho Analytics, test with your team, then switch the links and embeds.
It depends on how many surveys, integrations, alerts and dashboards you need. Before the first survey is built, the BRD lists each questionnaire, trigger and dashboard, and the delivery schedule gives every one a date, so your launch date is known from day one.
Yes. Zoho Survey for small business can start free, and one person can run a full NPS program on Plus at $25 a month billed yearly. Move to Pro when you want responses on Zoho CRM contacts, and to Enterprise when more people need access.
Yes. After go-live our Zoho Survey consultants help with new surveys, logic changes, integrations and dashboards, and train new staff, online or on-site in Southern California.
Plus, at $25 a month billed yearly ($35 billed monthly) for one user. It adds skip logic, SMS surveys, scoring, and cross-tab and trend reports, with unlimited responses on yearly billing or 3,000 a month on monthly billing. The free plan already covers email, embed and pop-up surveys.
SI stands for super intelligence. In September 2026 a US executive order asked federal agencies to use “super intelligence” or “SI” in place of “artificial intelligence” in official communications. Most businesses still say AI, so we use both terms.
10How a Zoho Survey project starts with us
Every Zoho Survey project starts with the same four steps, and they end with your scope and price on paper. A single NPS survey tied to Zoho CRM is often scoped on the first call. Bigger work, like a company-wide feedback program or a Qualtrics migration, may need a paid scoping and BRD phase, and we’ll quote that up front.
Survey projects run online for teams across the US, Canada and Latin America, and we can meet in person around Los Angeles and Southern California. Prefer to write first? Use our contact page.
From kick-off to go-live, the rest of the process is on one page. See how we work →
11Let’s talk
Book a free consultation with Elite Tech Global. We review your Zoho, AWS, Shopify or WordPress setup, show where AI / SI agents can save time, and agree the next step. If we work together, every requirement and a fixed price go into a signed BRD before the build starts.
Real people, one team. Led by co-founders Ikramul Karim and Khris Kakosimidi, and a 40+ member team across Zoho, AWS and AI.
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