| Tickets | Tickets, source set to Email or Help Center | ImportedFilter by group or brand to skip what you don’t need |
| Public replies & internal notes | Ticket threads and comments | ImportedReplies come in marked incoming |
| Ticket attachments | Thread attachments | ImportedLarge exports split into files of 2 GB or less |
| Ticket ID | Zendesk-ID custom field | ImportedSearchable, so agents can find an old case by its number |
| End users | Contacts | ImportedImported before tickets so each ticket finds its requester |
| Organizations | Accounts | ImportedContacts stay linked to their account |
| Agents & admins | Agents | ImportedMatched by email; department access set afterwards |
| Custom ticket fields | Custom fields | ImportedCreated if missing; names can shift, so we check each one |
| Guide categories & sections | Knowledge base categories and sections | ImportedTree kept as you built it |
| Guide articles & translations | Help-center articles and translations | ImportedFormatting reviewed after import |
| Groups | Departments and teams | RebuiltWe decide with you which groups deserve a department |
| Brands | Departments, or multi-brand help centers on Enterprise | RebuiltEach brand keeps its own look and channels |
| Triggers | Workflow rules and assignment rules | RebuiltRewritten one by one, tested on sample tickets |
| Automations (time-based) | Time-based workflow rules and SLA escalations | RebuiltOld “close after X days” rules get a second look |
| SLA policies | SLAs with escalation levels and business hours | RebuiltOn-hold statuses pause the clock |
| Macros | Macros and reply templates | RebuiltPlaceholders swapped for Zoho Desk ones |
| Views | Custom views | RebuiltUsually fewer, since unused views are a good thing to drop |
| Ticket statuses | Statuses mapped to Open, On Hold or Closed | RebuiltPending becomes a status that stops the SLA timer |
| Ticket forms | Layouts per department | RebuiltDependent fields replace conditional form logic |
| Support addresses | Email channels | RebuiltForwarding switched during the cutover window |
| Messaging & web widget | Zoho Desk chat and messaging channels, or Zoho SalesIQ | RebuiltWidget swapped on your site at cutover |
| Zendesk Talk | Zoho Desk telephony (Professional and up) | RebuiltNumbers and call routing set up with your phone provider |
| CSAT surveys | Customer happiness ratings | RebuiltNew ratings start at go-live |
| Marketplace apps | Zoho integrations, extensions or custom functions | RebuiltEach app reviewed: replace, rebuild or retire |
| Tags | Tags or a custom field | Needs a planThe importer skips them; we carry the ones your reports use |
| CCs & collaborators | Archive | Needs a planLeft out by the importer |
| Inline images in comments | Re-hosted, or kept in an archive | Needs a planThey point at Zendesk and break when it closes |
| Article attachments | Article attachments | Needs a planUploaded again after the articles land |
| Nested (multi-level) fields | Dependent picklists | Needs a planImported flat, so we rebuild the levels |
| Old help-center links | New article URLs | Needs a planEvery old URL mapped; redirects set where your domain allows |